At Digitas Health London, we believe healthcare needs to think differently.

Creativity x Experience
= Growth

From Binet and Field’s The Long and the Short of It (2013) to Dyson’s Drivers of Advertising Profitability (2023), a decade of advertising effectiveness research conclusively proves that great creativity grows brands. Today, the same is true of experience, in fact great CX may play an important role in health professional decision making.​​

This is why we believe standout Creativity x brilliant brand and customer Experience is a Growth multiplier. ​​

Achieving this isn’t easy, particularly in a regulated sector like health. It takes courage, clear thinking and most importantly, a people powered approach. Grounding work in the lives of the audience, whether GP or specialist, patient or carer, customer or consumer. ​​

All to create desirable campaigns, content and experiences that truly connect people with brands. Delivering commercial growth for clients at the same time as improving the work of HCPs and the lives of their patients.​​

More than advertising, this is People Powered Health.